Personalised Cards, Postcards & Letters for Breweries
Stand out in a crowded craft beer market by sending genuinely personalised print direct to your free-house stockists, trade accounts, and loyal taproom fans. AllCards reads web details to picture a pub's storefront, writes bespoke messages in your brewery's voice, and posts every card automatically. Connect your shop or CRM to reward loyalty, win back lapsed accounts, and drive reorders with tracked QR codes.
Free to try · printing and UK postage included when you send
When breweries send post
Six moments that work — each card written for the person it goes to.
New Trade Account Welcome
Sent automatically when an independent pub places their first order.
“Hi Sarah, thanks for pouring our fresh IPA at your bar! We've featured your lovely pub on this card. Scan the QR code to reorder kegs easily or grab POS material for your team. Cheers!”
Taproom Club Anniversary
Triggered on the one-year anniversary of a customer joining your club.
“Cheers Sarah! It's been a whole year since you joined our taproom family. Scan the code to claim a pint on the house next time you pop in to see us. Thanks for supporting local craft!”
Seasonal Cask Launch Announcement
Mailed to top trade stockists ahead of a major seasonal brew release.
“Hello Sarah, autumn is here and so is our winter stout. We’ve reserved allocation for your cellar. Scan the QR code to preview tasting notes, watch a quick brew video, and pre-order your casks today.”
Lapsed Stockist Win Back
Sent to trade accounts that haven't ordered in ninety days.
“Hi Sarah, we miss seeing our lines on your bar! We’ve got fresh specials ready for delivery this week. Scan the code to unlock a custom stockist discount on your next order.”
Google Review Request
Posted to direct-to-consumer webshop customers after their second online purchase.
“Hi Sarah, thanks for ordering another case from the brewery! As a small independent team, your feedback means everything. Could you scan the code to leave us a quick Google review? Cheers!”
Christmas Trade Thank You
Mailed out in early December to every pub and stockist on your books.
“Merry Christmas Sarah! Thank you for all your support across the taps this year. We love working with your venue. Scan the code to see a personal video message from our brew team.”
Hyper Tailored to Every Pub
AllCards reads your trade recipient’s website to feature their pub front, logo, and team photo directly on the card. This bespoke touch builds lasting goodwill with publicans and independent venue managers.
Automated Print From Your Store
Seamlessly connect Shopify, HubSpot, Zapier, or your custom portal to trigger physical post without lifting a finger. Stamps, printing, and delivery are all handled automatically in the background.
Trackable Scans and Reorder Codes
Every card includes a personalised QR code that tracks scans, web visits, video views, and reorders. Measure exact ROI for your trade outreach and consumer marketing campaigns instantly.
Questions breweries ask
How does AllCards personalise cards for pub and trade accounts?+
When you add a venue's details, AllCards inspects their website and social presence to gather photos of their premises, team, and logo. It uses this alongside your brewery's voice to create a unique card design and message tailored specifically to that pub.
Can we integrate AllCards with our existing e-commerce and CRM tools?+
Yes, AllCards connects directly with Shopify, HubSpot, Zapier, and via API. You can set up automated triggers so cards, postcards, or letters post out when a stockist orders or a customer hits a milestone.
Is postal delivery included in the service?+
Yes, printing, bespoke design generation, dynamic QR codes, envelope addressing, and Royal Mail postage are all included automatically with every item sent.
How do we track if trade accounts or retail buyers engage with the mailer?+
Each piece features a personal QR code leading to an interactive landing page where they can watch videos, claim offer codes, or request visits. Scans, clicks, and sales conversions are tracked live in your dashboard.
See yours in a minute
Put in your website — our studio makes a card and postcard from your craft brewery to your customers. Free.
✨ Design my card